Custom inflatable Installation for music festival
“Espiritu del Norte”
Espíritu del Norte is a custom-designed floating inflatable installation created for Tecate Pal Norte‘s 2025 Music Festival in Monterrey N.L., Mexico. Conceived as a mythological presence, the piece awakens once a year brought to life by the vibrations of music, movement, and collective energy as festival-goers dance beneath it.
From Idea to Impact:
Our Process
Creative, production, and logistics—all under one roof.
Strategy & Concepting
We start by understanding your brand, audience, goals, and constraints. From there, we develop a creative direction and experience concept that aligns strategy with culture and storytelling.
Creative Direction & Design
We translate the concept into visual systems, spatial layouts, and storytelling elements, defining how the experience looks, feels, and functions in the real world.
Production & Fabrication
We manage materials, fabrication partners, builds, and production timelines to ensure the experience is crafted with quality and intention.
Logistics & Planning
We handle the behind-the-scenes details—permits, site requirements, vendor coordination, transportation, scheduling, and install planning so execution runs smoothly.
On-Site Execution & Installation
Our team oversees installation, build-out, and live execution to ensure everything is delivered safely, efficiently, and exactly as designed.
Amplification & Afterlife
We design experiences with life beyond the moment, supporting content capture, social sharing, and post-event storytelling to extend impact.
Brand Experiences Make Sense for you if you’re:
✳︎ Launching a new brand, product, or service
✳︎ Wanting to stand out in a crowded market
✳︎ Looking to connect with culture and community
✳︎ Activating at festivals, trade shows, or events
✳︎ Creating moments worth sharing on social
Let’s Build Something People Remember
Tell us what you’re dreaming up—we’ll help shape it.
Not Ready for a call? Start here
Still shaping your idea? Start here. Tell us a bit about what you’re thinking, and we’ll take a look and guide you on what makes sense next—no pressure, no pitch.